GM's Opel names former Henkel executive Mueller to run marketing

Dorothee Tschampa Bloomberg News Comments General Motor Co.’s Opel division appointed Tina Mueller, a former executive at German soapmaker Henkel AG, to run the auto brand’s marketing as the European carmaker works to sustain sales amid shrinking demand. Mueller, 44, will take the new post of chief marketing officer on Aug. 1, Ruesselsheim, Germany-based Opel said in a statement Wednesday. Duncan Aldred, who replaced Alfred Rieck as head of sales and marketing on an interim basis in January, will retain responsibility for sales and keep his post as head of Vauxhall, Opel’s sister brand in the U.K., it said. General Motors is working to turn around its European operations, which have...